Find, build, and deliver
Welcome to The K9PT Academy podcast, the only podcast in veterinary rehabilitation that focuses on helping business owners and entrepreneurs build and scale a profitable and successful canine rehabilitation business!
There are many pieces of a puzzle that need to come together for us to gradually build a canine rehab business that is profitable and sustainable. During our recent Incubator Mastermind retreat we had a session on "The 8-layer Growth Funnel for Canine Rehab Therapists" where we discussed the 8 different systems that need to come together for us to achieve that, and for today's episode I wanted to discuss the first step: find, build, and deliver . Listen to the full episode as we discuss:
- The importance of understanding the average customer does not understand what canine rehab entails, nor do they have a passion for it like we do
- Why we need to to connect with our target audience in a deeper level and have an in-depth understanding of their fears, frustrations, goals, and aspirations
- How to build the solution for what they need rather than selling "canine rehab", "underwater treadmill, or "laser therapy"
- The importance of figuring out the business model that matches the results you can deliver along with the customer service you would want to provide
Join our Canine Rehabpreneur Community: www.facebook.com/groups/k9rehabpreneur/
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